Ghastly beauty
It is not at all strange that during the 18th century, a woman’s beauty was measured primarily by the paleness of her skin — a criteria still prevalent in places such as Korea. It’s also not unusual that this standard is what led women to buy and apply chalk powder to their faces to make them appear paler.
Here is where things start to get a little weird, though. Some would go as far as ingesting the chalk, which certainly bore results… but only because it made them sick.